A good web developer is not necessarily a top-notch SEO expert; however, if you are planning an effective website that will attract high volumes of appropriate traffic, they certainly need to be. If you don’t believe us, look at the following six reasons.
1 Every page will attract the right attention
Search engines love white-hat SEO that conforms to the established rules. Pages that fail to conform get marked down, harming your website’s visibility in the search results. Keep onside with the search engines for optimum results.
2 Your site will conform to best practice guidelines
Inappropriate website design alienates visitors. This is soon noticed by the search engines, which will mark your site down accordingly. It is so easy to source a good web developer these days that there is really no excuse for getting it wrong. When searching for professional SEO services London throws up a broad range of options; of course, good web developers can also be sourced in most parts of the country.
3 Your site will positively encourage conversions
It is not just about visitor numbers. The aim of your website is to encourage visitors to make that purchase, sign up to your newsletter or download a white paper.
4 Your website will be error-free
Mistakes on a website do nothing for your brand’s credibility. According to Forbes, even something as minor as a typo can have an impact, creating a negative impression of your company and potentially deterring potential customers.
5 Your questions will be answered
Web experts tend to talk a lot of jargon, which the majority of business owners simply do not understand. Web developers who fully understand SEO techniques tend to have a better ability to convey important aspects of their work to their clients. When you are looking for a professional SEO services London based agency, an agency such as Elevate will take the time to go through your questions and won’t blind you with information that you simply do not understand.
6 Time won’t be wasted on unimportant details
Many details are highly important for your website, but some of the minor aspects simply aren’t worth spending time worrying over. A good web developer will instinctively know what matters and what doesn’t, focussing attention on the really important details that guarantee your site will be a success.