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Thursday, May 26, 2011

Record Internet advertising business growth in 1Q 2011: US

For those, who own a website, publishing advertisements and generate revenues, there is a good news for all. online advertising market has reported a record revenue of $7.3 billion in the first quarter of 2011, up 23 percent on YoY basis means online advertising business is growing, so publishers revenue will also be maintained.

Below is the news release: ( Source: AP )

U.S. Internet advertising revenue hit $7.3 billion in the first quarter of 2011, up 23 percent from $5.9 billion in the first quarter of last year, the Interactive Advertising Bureau and Pricewaterhouse Coopers reported Thursday.

That's a first-quarter record.

The Interactive Advertising Bureau, which represents media and technology companies, releases online advertising revenue numbers each quarter. Management consulting firm PricewaterhouseCoopers compiles the similar data independently based on information from companies that sell advertising on the Internet.

For all of 2010, U.S. Internet advertising revenue totaled $26 billion, IAB reported last month.

Copyright 2011 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.


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